Improving Access to Psychological Therapies Brand Refresh Survey

 

It has been recognised nationally that the “IAPT” brand has become a barrier to access, with services choosing to use individuals names and the public struggling to understand the acronym.

This quick survey to help rebrand IAPT is seeking views on 2 options for the service brand name, and 2 options on the tagline.

Further information about the brand refresh is available in the attached below. The survey is open until 16th December 2022.

If you would like to contribute your view please complete the survey by using this link:

https://forms.office.com/Pages/ResponsePage.aspx?id=K5Gn_5ewMUGcD9DoB1Wyq4BE8uz8TCtPteGwoLM-g4xUODVKNTY1VUY4S0s2SlpTSE1QREE1WDgyUi4u